Meet the Formulator

Hey! I am Emily, a qualified Cosmetic Formulator and founder of Emily Luise Skin. 

In my late 20's I had reactive skin, closed comedones and a bunch a fine lines. I was a confused, fed up consumer searching for the next trend that promised me Hollywood skin, but all it left me with was an empty wallet. 

I needed a routine that was going to be affordable, easy to keep up with and not flare my eczema. I became obsessed with individual ingredients rather than brands. This lead me down the path of studying Cosmetic Chemistry. I enjoyed it so much, it consumed my every waking moment. 

What I discovered was, and excuse me for sounding clique, less is definitely more. I loved particular ingredients but found it hard to find them paired neatly and minimalistically in already on the market formulations. So I made my own. 

Once this worked for me and I was able to transform my own skin so dramatically I started testing the waters with others, well, it worked for them also. See, in a world where we are all chasing the next shiny object, sometimes all we need is to come back to basics. Simple routine, with minimal ingredients, just enough to support the skin instead of overwhelming it. 

I don't believe skincare should steal the spotlight, I believe SKIN is the main character and every formula I create exists to support it. 

💕 

Emily